I love to pay attention to style when I travel.
What they are wearing in a different country.
What they are wearing in a different city.
It is not always a different country.
It can be two cities in the same country.
It can be two cities 600KM apart.
Montreal and Toronto.
Totally different.
Haha, I will leave it with you, which one has it down.
Indice, ça commence par un M.
There are designers specific to their country.
Designers who are able to create their styles off of where they are.
They know it.
They live it.
They create designs from what they observe.
Create designs that can break from their geographical location and move into a wider world.
Paris.
Milan.
London.
New York.
Los Angeles.
It is that last city that has my attention.
Los Angeles.
It seems to be a city that knows how to capture the American ‘look.’
There is one company in Los Angeles that has it down.
A favourite of mine.
Cherry Los Angeles
They have captured ‘The American Lifestyle.’
They have captured it by being ‘outsiders.’
By observing.
Two friends.
Two friends from two families moved to LA.
One from Paris.
The other from Montreal.
It is that simple, they captured it.
Then they set out and reinterpreted American staples.
You will know immediately what I am talking about the second you go on their site.
The first photo.
Go.
It is a great site full of clothes you never knew existed.
…And now want.
‘CHERRY LA’
Insert bandanna wearing emoji here.
‘Wear it OUT’