Oh man, do I love me a white ‘T.’ 

I could live in one. 

I do live in one. 

Better still, I ride in one. 

For those who ride wearing ‘The Kit,’ I respect you, but you do not know what you are missing. 

It is a game changer. 

I do not know what it is. 

The second you pull one over your head, your attitude changes. 

You instantly become relaxed. 

You instantly get a confidence boost. 

You truly feel like yourself. 

You just feel so good. 

Then to jump on your bike, and away you go? 

Well? 

It is everything. 

EVERYTHING 

Untucked. 

The way the wind goes down your neck, down your front. 

The way the wind creeps up your back. 

The way the fabric touches you in some places. 

The way the fabric leaves you alone in other places. 

The complete freedom it gives you. 

Throw the whole aerodynamic thing away. 

You will never, ever not be able to keep up, stay ahead, because you are not wearing the kit. 

Guaranteed. 

Here is my logic. 

Proven. 

You see? 

I think lots is going on in your head. 

If you feed it with confidence, relaxation, feeling good, this is me, it completely overrides aerodynamics. 

In fact, I would argue, obliterates it. 

* https://www.loewe.com/int/en/home

‘The White T-shirt Wins Every Single Time’ 

Insert white t-shirt drying on a clothesline emoji here. 

‘There is another way to ride.’